Live video streaming services allow artists to broadcast their concerts, master classes, festivals, competitions, and other events globally over the internet to thousands of viewers. Click here to read an article that I featured in the June 2013 newsletter about the benefits of live streaming video concerts.

To make the process easy on my customers, I provide the artist with an internet link a few weeks before the concert. This link can be placed on his or her website with instructions to click on it to view the live webcast. After posting the link on the artist's website, the artist can email the link (or the link's website location) to his potential viewers and inform them about the upcoming webcast.

There are many video websites that allow you to upload your video and share it with others. However, YouTube is by far the most popular website with the largest number of people who post videos and hundreds of millions of people who watch them. YouTube is now the second largest search engine after Google. Artists that want their music or performance to be found by millions of people must have a presence on YouTube.

YouTube features and benefits:

Video streaming and download refers to the transfer of video from a remote computer or website to a user's internet-connected local desktop computer, tablet, smartphone, or other smart device. Video playback can start immediately when the streaming starts, or after the whole video is downloaded. The video that you want to stream to other people or have them download may also be located on someone else's website.

A couple of years ago, Amazon added a movie internet streaming service similar to the Netflix streaming video website. The new service is called "Amazon Instant Video" and it opened an incredible opportunity for performers to market their video to millions of people. Now musicians can make their video available as a high-quality download on Amazon Instant Video.

Customers can choose from Download to Own or Download to Rent purchasing options while the artist earns significant royalties from each sale.

Until now, most of the video and audio recordings that I produce were delivered to customers either on a DVD or a Blu-ray disc as a part of the video project cost. However, customers who decided to distribute and store their video using the internet did not always have a good use for their DVD or Blu-ray disc. In addition, some customers with lower budgets who did not need a DVD or Blu-ray disc asked me to provide them with prices that do not include the creation of a DVD or Blu-ray disc master.

I listened to my customers and now provide basic packages which are tailored to customers’ budgets. Instead of having to pay an entire package which includes the disc master, the artist can pay a lower price to have the video transferred to a portable 4K Ultra HD video files. This significantly reduces the cost of post-production. Should the artist need to have an edited DVD or Blu-ray Disc, he can invest in that at a later time.

4K Ultra HD video files contain the best quality video directly from the camera's sensor. It also includes the professional audio as well, avoiding any additional work required to synchronize the sound with the picture. The professional audio can come either from external microphones or from the concert venue directly, or from a professional audio engineer. For more information about these digital packages, please feel free to contact me at 917-715-8755.

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